Rachell “Rae Rae” Owens has built her career on a foundation of resilience and authenticity. As a finalist in 5 Maxim Covergirl competitions, the Detroit-based model is making her mark with a distinctive Y2K aesthetic and editorial approach that sets her apart in an increasingly crowded field. Her pursuit of her dreams is taking her across the United States, a journey she shares with Darryel “Day Day” Moore, who partners in her endeavors and captures every iconic moment behind the lens.
But modeling is only one facet of Owens’ professional life. Alongside partner Chardae Holmes of Chicago they run Empire Promo Team, a collective focused on brand elevation, event marketing, and artist visibility. The venture combines her lifelong passion for music with her visual expertise, creating what she describes as a space where “music and fashion collide.” Slogans We Push Music With Purpose. LetTheStreetsHearYou
From DMC Hospital to Fashion Shoots
Owens’ work ethic was shaped early by her adoptive mother, Dianne Ford straham, who passed away in August 2020. That same dedication has carried her through diverse professional challenges, including her role at DMC hospital throughout the COVID-19 pandemic—a position she continues to hold today.
“I thrive under pressure,” Owens says of balancing multiple demanding roles simultaneously. Her days alternate between hospital shifts, managing the Empire Promo Team operations, and modeling shoots that showcase her signature high-fashion editorial style to being a mother.
Eyes on Screen Acting
Owens is now setting her sights on a new medium: acting for commercials and feature films. Drawing from her on-camera experience and her work as an official Salty Mermaid ambassador, she’s positioning herself to transition from still photography to motion picture work.
The move represents a natural evolution for someone accustomed to performing for the camera. Her ultimate professional aspirations include commercial work, feature films, and editorial shoots for Vogue—ambitions that reflect both her creative range and her determination to expand beyond traditional modeling boundaries.
Balancing Business with Motherhood
Away from work, Owens is a mother to two daughters: Bailey, 20, and Madison, 17. She’s intentional about passing down the same values her adoptive mother instilled in her, creating space for family time amid her demanding schedule.
Her downtime reflects her roots—trips to Pictured Rocks, spa days, and local soul food restaurants provide grounding between professional commitments. It’s a deliberate balance between the high-energy demands of brand marketing and modeling work and the quieter rhythms of family life.
For Owens, success isn’t measured solely in professional achievements. It’s about honoring the legacy of the woman who raised her while building something meaningful for the next generation. Whether she’s on a hospital shift, directing a promotional campaign, or preparing for her next on-camera role, that foundation remains constant.
RACHELL SOCIAL MEDIA HANDLES:
FACEBOOK https://www.facebook.com/share/18G3cko9bY/?mibextid=wwXIfr
INSTAGRAM https://www.instagram.com/ra3ra388?igsh=b2h3YzF0anQybjho&utm_source=qr
TikTok https://www.tiktok.com/@ra3ra388?_r=1&_t=ZT-94vBLHDDEWD
MAXIM COVERGIRL COMPETITION FREE DAILY VOTES OR WARRIOR VOTES FOR RACHELL https://covergirl.maxim.com/p/X28B3SS
EMPIRE PROMO TEAM https://www.instagram.com/empirepromoteam?igsh=NWM1YTZ3ZTBkN3d6
EMPIRE PROMO LEAD SPECIALIST https://www.facebook.com/share/1AnQCZBHSq/?mibextid=wwXIfr
