A new apparel brand focused on spreading positivity and mindfulness has emerged from Sonoma, California. Irvin and Betsy Mulholland have created Upbeat Mode, a collection of moderately priced clothing and accessories featuring minimalist affirmations designed to promote a positive mindset.
The Mulhollands’ mindfulness-inspired apparel line includes t-shirts, sweatshirts, hoodies, and hats, along with mugs and tote bags. Each item displays simple affirmations that encourage wearers to embrace gratitude, cheerfulness, and optimism in their daily lives.
The concept behind the brand centers on what the founders call “upbeat mode” – a state of elevated vibration achieved through mindfulness, gratitude, and finding joy in everyday moments. The Mulhollands believe that celebrating positive aspects of life’s journey becomes effortless when operating from this mindset.
Currently, the collection features 80 products showcasing seven different affirmations, with plans to expand the line over time. The founders developed their brand based on the belief that most people prefer self-expression aligned with positivity rather than negativity.
The Sonoma-based lifestyle brand aims to provide consumers with wearable reminders to stay present and maintain an optimistic outlook. By incorporating these affirmations into everyday items, the Mulhollands hope to help people integrate positive thinking into their daily routines.
For those interested in exploring ways to incorporate more mindfulness and positivity into their lives, the Upbeat Mode collection offers accessible options through its apparel and accessories. The minimalist design approach ensures the affirmations remain the focal point, serving as simple but powerful reminders to embrace an upbeat perspective.
